Reference
Glossary
Definitions for the core Retensis product, AI, research, and measurement terms.
LiveAll plans
Terms
| Term | Definition |
|---|---|
| Analysis credit | One reserved monthly slot for a new video analysis. Failed processing is designed to reverse the reservation. |
| Creative DNA | Compatible patterns learned from the creator’s library and analyses. |
| Drop-off | A timestamp where Retensis predicts viewer retention may decline. |
| Effective plan | The caller’s own active plan or Team access inherited through an accepted workspace membership. |
| Engaged audience | The Instagram accounts that interacted with your content this month, as opposed to everyone who follows you. |
| Grounded result | An AI response produced with external search or YouTube research context. |
| MCP | Model Context Protocol, used to expose Retensis tools to compatible AI assistants. |
| Opportunity score | A deterministic ranking assembled from available demand, competition, viability, DNA, and goal components. |
| Percent watched | How much of a Reel the average view watched: Instagram’s average watch time divided by the Reel’s length. Above its length, it is shown as a multiple, because replays count. |
| Reach from non-followers | The share of your Instagram Reels’ reach over the last 30 days that came from accounts that do not follow you. |
| Skip rate | Instagram’s share of a Reel’s views that left in the first 3 seconds. Lower is better. |
| Watchlist snapshot | A stored observation of competitor channel or video metrics used to detect change. |