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Viral Planner

Turn an idea into a complete, editable plan for the whole video: title, hook, script, shots, and posting strategy.

LiveGrowth and above

Overview

Viral Planner builds your whole video from a single idea. Give it a topic (or a handoff from a research tool) and it pulls in your platform, audience, goal, competitors, and Creative DNA to produce a full production plan you can edit, from the title and hook all the way to the shot list and posting strategy.

How it works

  1. 1

    Start with an idea

    Enter your topic, audience, platform, length, tone, and goal, or send an idea over from a research tool.

  2. 2

    Get the full blueprint

    Review title options, a hook with variants, a full timed script, a shot list, audio and visual style, engagement moments, a posting plan, and the metrics to aim for.

  3. 3

    Refine any part

    Regenerate the whole plan or just the hook, script, production, or strategy.

  4. 4

    Publish and learn

    Link the published YouTube video, compare what you predicted to what actually happened, and save what you learned for next time.

What you get

  • Title options and hook variants
  • A full timed script with retention built in
  • A shot, audio, and visual plan
  • A posting strategy and the metrics to hit
  • Your revision history, DNA choices, and sources
  • For an Instagram Reels plan with Instagram connected, a plan written for your own audience, with a line saying whose audience shaped it

Important details

  • Predicted ranges are estimates. Once you publish, tracking uses your real YouTube numbers when they are available.
  • With Instagram connected and Creative DNA switched on for the plan, an Instagram Reels plan is written for the people who actually watch you: your engaged audience this month, or your followers when Instagram does not have enough engaged accounts. It uses their age ranges, gender split and top countries to choose references, wording and examples. It never changes your topic, never stereotypes, and never puts the numbers in your script. Refining any part of the plan keeps the same audience.