Core
Creative DNA
Retensis learns the patterns behind your best videos, then uses them to personalize every tool for you.
Overview
Creative DNA is your channel’s personal playbook. Retensis studies your videos to learn what consistently works for you, from your hooks and pacing to your topics and delivery, then feeds those patterns into your other tools so every idea, title, and script sounds like you at your best. It is available on every plan, including Free.
How it works
- 1
Connect your channel
Link YouTube, TikTok, or Instagram to learn from your library, or let Retensis build your DNA from videos you have already analyzed.
- 2
Add more channels if you run more than one
Each channel keeps its own library and its own DNA, so a cooking channel is never described using a gaming channel’s numbers. How many you can connect depends on your plan.
- 3
Choose the channel you are working on
Pick your channel from the switcher on the Creative DNA page. Every tool, and the Agent, then works from that channel until you change it.
- 4
See your profile
Explore the patterns Retensis found: your best topics, hooks, titles, timing, length, visuals, audio, delivery, and what tends to keep viewers watching.
- 5
Personalize everything
Your DNA quietly powers Viral Planner, the Agent, Hook Writer, Title Lab, Script Coach, research ranking, and Weekly Missions.
What you get
- The patterns behind your content, visuals, audio, and on-camera delivery
- Recommended topics, titles, hooks, timing, and length
- Evidence from your own library, such as which video length earns more views, with the number of videos behind it and how confident the comparison is
- Your benchmarks, plus a heads-up when a pattern starts to fade
- A retention baseline, your common retention killers, and A/B ideas
Important details
- YouTube, TikTok, and Instagram library sync are all live.
- Every plan can build a Creative DNA for each channel it connects. On Basic, Pro, and Team you can rebuild it whenever your content changes direction.
- A finding is only shown when your library has enough comparable videos to support it. When nothing separates cleanly, Retensis says so instead of guessing.
- Topic-specific patterns are only used when they match what you are working on now. Style patterns can carry across topics.