TikTok Performance
See how every TikTok post did, compared with your own.
TikTok Performance compares each video with your videos, and each photo post with your photo posts. Then it tells you how it did and what to do next.
No credit card required · 2 free analyses per month
4
checks on every post, from first week views to likes
2 kinds
videos and photo posts, never mixed
1 tap
from a lesson to an idea in your Content Calendar
A Verdict for Every Post
Know at a glance which posts worked.
Every post gets four checks: First week views, Shares, Comments and Likes. Each one says better than usual, about usual or below usual.
- Judged against your own posts, never against other creators
- Videos and photo posts judged apart, never mixed
- Open a post to see what happened and what to do next
Your Recent Posts
The answer first, the details a tap away.
The Overview opens with your last 30 days: how many posts did better than usual, and how many need attention. What to do next turns them into one lesson for your next post.
- Your weak spots grouped into one lesson for your next post
- Plan another like your best video, straight into your Content Calendar
- See whether your recent posts beat your usual
Followers
See how your follower count moves.
Followers shows how your total changed each day, with the days you posted marked. It covers your whole account, because TikTok does not say which post brought a follower.
- Gains and losses shown apart
- Every number comes from your connected TikTok account
What Works
See what your audience shares most.
What works shows which formats your audience shares most, and your shares and comments month by month, so you can see what is changing.
- Built from your own posts and the videos you chose to analyze
- When TikTok has not shared a number, the page says so instead of guessing
Growth and above
where TikTok Performance is included
Your own posts
the standard every post is judged by
Plain words
no spreadsheets and no jargon
FAQ
Common questions
It is a page that shows how each of your TikTok videos and photo posts did compared with your own posts. Each one gets a plain verdict, and a video that needs attention gets a next step.
TikTok Studio shows each post's numbers. TikTok Performance tells you whether those numbers are good for your account, and what to do next when they are not.
No. A video is compared only with your videos, and a photo post only with your photo posts, because people treat the two very differently.
Not yet. Watch time and reach are not part of what TikTok shares with Retensis today. You can add your retention screenshot to an analysis instead.
A brand new post needs a little time for its numbers to settle, and a new account needs a few posts to compare. The page tells you which it is.
What to do next turns your recent results into one lesson for your next post, and names the post to do more of. One tap plans it into your Content Calendar.
Yes. Plan another like this, or a better version, and the idea lands in your Content Calendar, ready for its script.
Yes, on Growth and above. Ask it how your posts did or what to post next, and it can plan the next one into your calendar with your OK.
It is part of Growth and above, and it needs a connected TikTok account.
Choose Platform Performance in the sidebar, then the TikTok tab. Your dashboard and Creative DNA link to it too.
Want the full detail? Read the TikTok Performance documentation.
See how your last TikTok really did.
Connect TikTok and open Platform Performance. Included with Growth and above.
No credit card required · 2 free analyses per month · Upgrade anytime